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Sprintexx Advertising Technology: The Convergence of Data, Creativity, and Smart Advertising
Driven by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In this rapidly evolving digital world, advertising is no longer just about reach—it’s about relevance. Brands now demand precise targeting, intelligent insights, and agile execution. That’s exactly where Sprintexx excels.
As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is precise, open, and result-oriented.
At the helm is industry expert Mr. Jai Sognai, a pioneer with more than 30 years of digital experience, whose leadership has guided Janus Koncepts into a trusted name in integrated marketing for over two decades. Sprintexx embodies his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.
What Sets Sprintexx Ad-Tech Apart
Sprintexx is a full-fledged advertising partner, managing everything from branding to performance and loyalty. What sets us apart is our ability to integrate:
? Data-Driven Insight
? Live Campaign Optimisation
? Machine Learning-based Ad Precision
? Narrative-based Creativity
? Multi-channel Campaign Execution
This blend allows brands to gain visibility, memorability, and measurable action.
Omnichannel Engine for Full-Funnel Advertising
1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—effectively setting the stage for long-term growth.
2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.
3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.
4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.
5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.
7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.
Our Unique Value Proposition
? Over 491 Million Authenticated Users Nationwide
Access through partnerships with top-tier data and platform alliances across multiple industries.
? Audience Outreach Beyond Walled Gardens
While closed ecosystems rely on inbound traffic, Sprintexx connects directly with real users across the open internet—enhancing Sprintexx Advertising Platform reach with precision.
? Smart Device Ad Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Audience Data Deployable Across Any Media
We leverage data across owned and partner channels—offering complete flexibility.
? Smart DSP with Real-Time Analytics
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Open Tracking System
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.
Reasons to Choose Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to trust, delivery, and measurable outcomes.
Leadership That Drives Innovation
Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
The Next Generation of Ad-Tech
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As technology and consumer journeys evolve, Sprintexx continues to lead with smart, data-based advertising.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is achieving awareness, performance, and growth—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — In collaboration with Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Technology Drives Growth. Report this wiki page